High-Octane Brand Identity

Package Design Magazine recently featured in their eSolutions newsletter a new package design for: LifeStyles X2TM condom. CBX Strategic Branding was responsible for the brand design and “…built a high-octane brand identity to capture the attention of young men eager for sexual adventure and safety” (packagedesignmag.com). The X2 condoms fits right in with golf ball and video tape packaging, which I feel accomplishes their goal and is a successful solution. ~ packagedesign.com staff